Sarto | The Made in
Buying a custom geometry frameset by Sarto Antonio in the UK
requires a special relationship between you the shop and the manufacturer,
Sarto Antonio. Northern Ride has years of experience in dealing with custom
Italian framesets and Sarto Antonio is one of our favourites.
At the start of the process you will be looking at Sarto and
wondering how you have only just discovered purchasing a frameset 100% handmade
in Italy, specifically for you, in your geometry and your colour, which costs
the same as high street bicycle brands who manufacture their frames in the Far
East. But don’t tell too many people just your closest friends; this is the
best kept secret in cycling!
Once you have shortlisted a couple of Sarto framesets you
can chat live with us online, call, email or best of all come and see us.
Which Sarto frameset
should I buy?
Each frameset is made specifically for you, so no need to
worry about the geometry or comfort of a frame as you are at the top here and
what you request is manufactured. That said each frame has different technology
utilised and after doing your own research we will explain the difference and
benefits of Sarto technology and what it will mean for your ride once the bike
Sarto have their lightest model in the Asola 700g with a
traditional geometrical setup and standard clamping system. We find the most popular
frames are the Seta and the Lampo that utilise 1K carbon, integrated seat
clamps and in the case of the Lampo ‘Triple Edge’ tubing technology managing
the airflow as it moves past the frameset. We are also seeing a move towards
disc brakes when Sarto’s are ordered; although this is a very personal and
How long does a Sarto
frameset take to arrive?
Sarto usually quote 8-10 weeks for custom geometry framesets
but they do have some standard sizing in key models if you are super keen to
get one sooner. A little extra time may be required if your frameset is a
custom colour that requires masks designing or choose a design that utilises
more complex products to work with such as a chrome finish.
How is the Sarto geometry
Custom geometry is specific to you. Most customers choose to
visit the shop were we take several biomechanics measurements alongside
analysing your current bike fit, tweaking if necessary and then taking the
measurements from your tweaked setup. We then collaborate with the designers at
Sarto discussing your specific requirements and fit to design a geometry most
suitable for you and your riding. Once the geometry is designed we will send
you a proof, at this point you can either come back and have the jig setup into
the geometrical position chosen or simply sign of the geometry for the bike to
How do I know the
custom geometry will be right?
Sarto Antonio amongst other true Italian bicycle
manufacturers have been doing this for years, in fact over 50 years. Their
experience alongside our experience and training with industry leading experts
from cyclingposition.com and bikefit.com mean we take a holistic approach to
designing your geometry.
I’m an international
customer, how can you take my fit details?
We have experience in dealing with customers internationally
and at a distance where travelling to us isn’t convenient. On these occasions
you can use previous fitting data to send to us but we will also send you key a
guide of how to take key biomechanical and bicycle measurements. The geometry
will be designed in collaboration with Sarto and a proof sent to you to be
signed off prior to frame production.
We have a specially designed mechanical jig that allows us
to alter every aspect of geometry from the basics of top, head and seat tube
length to seat and head tube angle. Once your geometry is designed we will
welcome you back for a fitting session to sign off the geometry, or if at a
distance we will explain the reasoning behind the geometry at which point you
can sign it off and manufacturing will commence.
Can I design my own
This is an option however it is not advised. We could design
your geometry in house with a vast experience of dealing with Sarto, Epoca and
Scapin on custom geometry framesets. However the manufacturers know the ride of
their frame best and their opinion is always worthwhile. Therefore the geometry
decision is based on our discussion, you’re riding needs, bike fit needs and
the specific needs of the frame in order to perform at its best.
How do I choose my
Designing a custom colour can be as simple as selecting a
previous finish you have seen on Instagram to telling us a theme and we will
get to work at coming up with the perfect design. We have done designs as
complex as you can imagine so challenge us; Sarto love to produce unique paint
should I choose?
Building your Sarto is an exciting and personal experience, whether
Shimano, Campagnolo or Sram is your preferred choice we can advise and build
what you desire. Electronic or mechanical is your choice, you can get the frame
manufactured specifically for eTap wireless only or fit eTap and leave the
frame compatible for mechanical groupsets too; the bikes truly are custom so it
is upto you!
We have a vast amount of experience with the standard component
manufacturers and also with selected custom component manufacturers such as THM,
Schmolke, Berk, WR Compositi, AX-Lightness and other specialist manufacturers.
in more information: E: firstname.lastname@example.org | T: 01653 699070 | Chat live now!