About Us
At Northern Ride we aim to provide an
approachable and quality service. As a family owned business we pride
ourselves on building long lasting and customer focused relationships.
Our Brands
We have carefully selected our brands to provide you the customer
with a choice of complimentary bicycles from a range of premium
manufactures. At Northern Ride we are premium stockists of Bianchi,
Cervelo, Colnago, Focus, Frog, Pashley, Lapierre, Willier,
and Sarto. We carefully selected our range of brands to provide
you, our customer with a complimentary range of bicycle's to suit your
desired needs.
Our Service
Our ethos is 'Entry Level to Elite' and we endeavour to provide
you with an open and welcoming service. If you make an initial enquiry we
will discuss the product or service that is most suitable for you whether
this be a product, bike fit or one of our other services. We take pride
in our approach as an inclusive bicycle shop stocking balance bikes,
somebody's first road or mountain bike all the way to superbikes from our
bespoke and custom geometry Italian manufacturers. More recently we have
seen a strong uptake in E-Bikes and keeping true to our ethos we now
stock a range of E-MTB and E-Bikes available to demo and help you decide
which is the most suitable for your requirements.
Buying a bike at Northern Ride
Starting to look for a
new bike can be a confusing and daunting task, there are now so many
brands available and so much information is available online, often
contradictory. When you contact or enter Northern Ride with an initial
enquiry we will discuss your requirements and provide options that fit
your needs and budget. We will explain in depth why we have chosen a
specific manufacturer, geometry and why that particular model is suitable
for you in terms of wheel size or travel in a mountain bike or fit and
carbon layup in a road bike.
Our Promotion: Once a bike is purchased we provide a
complimentary Bike Fit (worth upto £125) if a road bike or suspension set
up if a mountain bike. Once you have purchased a bike from Northern Ride
you receive a 10% discount on accessory purchases.
Who are we?
Northern Ride is an independent family business. Our employees
currently include Kevin Clark, Ashley Clark and Harry Streeton.
At Northern Ride we established a National B town centre criterium
attracting over 400 participants across categories and 6,000 visitors to
the town. In addition the Yorkshire Mountain Bike Marathon is now in its
fourth year, an endurance MTB event across 12,000 acres of private land.
Kevin Clark
Kevin has over 25 years experience in the aerospace industry working
in design and problem solving for a globally revered UK company. Kevin
retired from the aerospace industry to pursue a secondary career in his
later life passion of cycling. First managing a premium bicycle shop that
helped grow Lapierre into a dominant mountain bike brand in the UK when
the Zesty won back to back bike of the year awards. Kevin is Cytech
Qualified, Fox Authorised and a Campagonolo Pro Shop Technician whilst alos
maintaining the ability to think outside the box from his previous
career.
Previous and current road bikes:
- Lapierre Xelius,
Ultegra Di2 and Miche Supertype Wheelset
- Kuota Kiral,
Ultegra and Spinergy Wheelset
- Bianchi XR3 Disc,
Super Record and Miche Supertype Wheelset
- Focus Izalco Max
9.7, Sram Force AXS and DT Swiss ARC 1450 Wheelset
Previous and current mountain bikes:
- Yeti SB 4.5, XX1, DT Swiss Wheelset
- Focus Raven, XT, Crankbrothers Cobalt
Wheelset
- Bianchi Nitron, Sram GX, WTB Wheelset
- Bianchi Rigid Single Speed, Reynolds
Carbon Fork, Miche 998 Wheelset
- Bianchi Methanol CV, Sram XX1, Rock
Shox Sid, Crankbrothers Cobalt Wheelset
Ashley Clark
Ashley's original passion for cycling started out as with many from
riding with family and friends. At a junior age Ash raced in the National
XC mountain bike series and gained sponsorship in the UK via Orbea, CNP
and Vittoria. After attending University in Leeds, Ashley established
Northern Ride in collaboration with Kevin, his father whilst also
Teaching 11-18. Ashley has since become one of the only people in the UK
that has trained with both Eric O'Reilly of cyclingposition.com and Paul
Swift of bikefit.com two of the leading independent bike fit specialists
in the world.
After gaining experience bike fitting, Ashley specialises in custom
builds from designing custom geometry bicycles in collaboration with
Sarto and other bespoke manufacturers, taking biomechanical measurements
and using our bike fit jig to assess your perfect setup. Ashley will then
work with your desired custom brand to create a geometry that is suitable
to your fit. Having conducted 1000's of Bike Fits and worked on numerous
custom geometry framesets from customers around the UK and at a distance
in Qatar, Dubai and the USA.
Previous and current road bikes:
- Focus Cayo, Dura Ace, Miche Supertype
Wheelset
- Scapin Etika RC, Dura Ace, Miche
Supertype Wheelset
- Cervelo S5 Disc, Ultegra Di2, DT
Swiss ARC 1450
- Cervelo R5 Disc, Dura Ace Di2,
Reserve 60 Wheelset
- Cervelo R Disc, Ultegra, Reserve 60
Wheelset
- Bianchi XR4, Super Record EPS,
Fulcrum Wind Wheelset
- Colnago V3RS Disc, Sram Red AXS, Enve
3.4 SES Wheelset
Previous and current mountain bikes:
- Yeti SB 5, Shimano XT, DT Swiss
Wheelset
- Lapierre XR, Sram XO1, Mavic Crossmax
Wheelset
- Bianchi Methanol CV FS, XTR, Fox
Factory Suspension, DT Siwss XM1501 Wheelset
Previous Employees:
Ash Coning
Ash is our youngest part time member at the shop. Ash currently races
for N-Fuse Identity, an U23/Junior team in the UK that race on Epoca RS99
framesets and Miche components. Ash races the national junior series as a
second year junior and last season raced in a UCI 3 day race in Italy in
which his team had a stage victory. Ash also enjoys hill
climbing.......hence the name Little Ash as you have to be super light!
Ash's hill climb bike is an Epoca R30 and weighs a secretly low amount
but drop us an email and you can come and see it!
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